Insight Into Customer Experience to Increase Revenue

With Abraxas Technology

Retail & Restaurant

Increase efficiency and profitably by capturing customer experience that POS system don't.

Optimize your business with Abraxas service to adjust workflow, optimize staffing needs and measure campaign strategy’s effectiveness, in order to maximize profits.

Out-Of-Home Operators

Increase ROI & revenue for all out-of-home displays from highway billboards to indoor retail.

Utilize Abraxas Technology service for both digital and static inventory to measure billboard advertising effectiveness with powerful data & analytics.

Passively Measure Customer Experience

Abraxas Technology uses a passive data collection system that does not infringe upon privacy standards to generate near real-time insight into customer head count, dwell-time and repeat customers.

This insight enables any Consumer Based Business the ability to adjust workflow, optimize staffing needs and measure campaign strategy’s effectiveness, in order to maximize profits.

Out-Of-Home Advertising Effectiveness

The ability to have accurate OOH advertising effectiveness by tracking exposure and attribution in near real-time has enabled our customers to grow their revenue and reduce customer acquisition time.

Abraxas Technology allows OOH advertisers to gain insight into campaign effectiveness that they have grown accustomed to with online advertising.

How It Works

We passively collect unique mobile device identifiers using custom hardware and software which is attached to the advertisement. Our method does not require users to download apps or activate Bluetooth or enable location data. It is also not dependent on wireless company data or support.

Data Privacy

Abraxas Technology is proactively committed to data privacy measures that follow the letter and spirit of data privacy laws, including GDPR. We are one of the few companies to be EU-US Privacy Shield certified.