Abraxas Technology Blog

Welcome to our official company blog! Check here regularly for the latest updates in the OOH industry, applications of data analytics, data privacy law, news from the Austin tech startup scene, job openings, and more!

How to Win Real Estate Advertising Dollars

Austin, TX, November 13, 2018: Abraxas Technology, a veteran-owned data analytics startup, is celebrating its one-year anniversary founding this week. Since its launch in November 2017, Abraxas Technology is revolutionizing the out-of-home (OOH) advertising industry with solutions that provide the ability to track real-time impressions and discover which impressions became conversions to ensure stronger ad spend ROI for OOH asset owners and advertisers.

Abraxas Technology Celebrates One Year Anniversary

Austin, TX, November 13, 2018: Abraxas Technology, a veteran-owned data analytics startup, is celebrating its one-year anniversary founding this week. Since its launch in November 2017, Abraxas Technology is revolutionizing the out-of-home (OOH) advertising industry with solutions that provide the ability to track real-time impressions and discover which impressions became conversions to ensure stronger ad spend ROI for OOH asset owners and advertisers.

Diamonds and Data Are Forever

In the age of Facebook and Amazon, where digital and data reign supreme, traditional out-of-home (OOH) advertising continues to shine and manages to adapt. For 2018, OOH ad spend is “expected to reach $38 billion this year, up 3 percent since last year and 35 percent since 2010, according to data from ad measurement company Zenith.”

Abraxas Goes to China for InnoSTARS Finals

Austin, TX, October 9, 2018: Abraxas Technology, a veteran-owned data analytics startup, was selected by InnoSTARS to go to its finals in the city of Luoyang in China. This morning, CEO and Co-Founder Justin Gilfus presented before major Chinese investors, business leaders, and smart city planners, and met with many of them afterwards to show the value of what Abraxas can offer to China market.

Abraxas Expands to Florida

Abraxas Expands to FloridaWe’re excited to bring on Todd Rosales as an Account Manager. Being based out of West Palm Beach, he is going to open up both new markets and opportunities while continuing to help us grow within the out of home industry. Todd is a graduate of Florida State University and got his […]

Abraxas Earns Gold for its Data Privacy Policy

We’re excited to announce that Abraxas’ data privacy policy, data collection, and data use were approved under the EU-US Privacy Shield Frameworks. The Privacy Shield Frameworks were designed by the U.S. Department of Commerce and the European Commission and Swiss Administration to provide companies on both sides of the Atlantic with a mechanism to comply with data protection requirements. This both confirms and acknowledges Abraxas at being in the forefront of protecting consumer data in the Out of Home industry.